We’re a couple days early, but before the holiday weekend, we just wanted to take a minute to wish you a very Happy New Year. We hope it’s your best […]
One of the inherent difficulties with ecommerce sites is the sheer number of products that visitors need access to. If you have a lot of products you probably know the […]
If you aren’t careful, your content marketing efforts can become more of a habit and less of a creative pursuit. The danger here is that you’ll lose your audience and […]
At the beginning of 2016, I gave you 5 digital marketing resolutions to jump start your year. How’d you do?
When a web developer tells you they will optimize your website, watch out! What they really mean is they will make your site search engine friendly. But that’s not the […]
From our team to yours, we wish all of you and your families a very merry and blessed Christmas.
Whenever we talk to new clients, they always think they know who their competition is. Usually, they’re right. But usually they are only hitting a small sliver of the competitive […]
As social media becomes more and more ingrained in our lives and internet activity, search engines are increasingly looking to social signals to help determine the value of a website […]
One of my favorite restaurants is a local Mexican place called El Campesino. In the almost ten years I’ve been eating there (four or times per year) I have probably […]
Want to get better results from your email marketing? Then it’s time to get personal. A personalized email strategy can drive significant results, including up to 6x higher transaction rates. […]
In a word: Keyword Research Okay, so that’s two words. But they are two very powerful words. Forget about social media, and sites such as Quora and Clarity. These are […]
Before you can go about optimizing a website, typically you have to go about making sure it’s search engine friendly first. After all, a keyword optimized site that doesn’t have […]
Members of the Pole Position Marketing pit crew answer your web marketing questions from their unique perspectives, with a “bonus lap” by a guest industry pro. See previous questions or […]
“You’ve got a new subscriber!” As a marketer, there is no better feeling than having a visitor sign-up for your newsletter or service.
Many of us have trouble making decisions. And even if we don’t, we don’t always know why we make some decisions over others. Decision Making for Dummies helps give us […]